Roseacre soaps, shampoos and creams are all made from natural, organic products with a high percentage of goats milk. For the redesign we focused on the goats, incorporating commissioned photography with a natural feel to emphasise the gentle nature of the product range. The new logo sits at the top of the packaging in an olive band and a seal was designed to focus on the pureness message and ‘no additives’ within the range.
Packaging for the soap boxes range were designed along with labels for the shampoos, conditioners, liquid soaps and body creams. The Roseacre packaging has a clear and identifiable design that carries through its ranges. This branding has also been used for signage, web and exhibition graphics.